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Boost Your Brand with Digital Taxi Top Ads in NYC

by Firefly

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Your 8-second ad will be seen 33,333 times in your choice of NYC zip code, neighborhood, or borough.



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Age Groups All age groups
Gender All genders
Location New York City, New York

Listing Owner

Firefly logo


5.0 - 2 reviews

Discover Firefly, the leading Digital Out-of-Home (DOOH) advertising platform in NYC, utilizing high-resolution, internet-connected smart screens on taxis and rideshares to deliver dynamic, targeted ads in the busiest urban environments. Boost your brand's visibility and reach your audience effectively with Firefly.

Questions for the Listing Owner?

  • Ask about discounts for larger quantities.
  • Find out if ad design services are available.
  • Get confirmation of your campaign's launch.
  • ...and many more queries!

From fucimo

Unlock your business's potential: Book a complimentary one-on-one session with fucimo's marketing expert now.

About Digital Taxi-Tops in NYC

  • 8-second ads displayed on NYC taxi tops
  • Image or video ads
  • Displayed in your choice of zip code, neighborhood, or borough during your preferred time of day
  • Starting at $50/day with $100 and $150 packages. Custom pricing also available. About Listing Files

Inspiration for Digital Tops

Why Choose Firefly's Digital Taxi-top Displays?

  • Track Record: Firefly, one of TIME’s Best Inventions of 2019, has a proven history of successful brand collaborations, having powered 2,000+ innovative campaigns for leading brands.
  • Hyper-Targeting: Firefly empowers brands to launch customizable and scalable campaigns based on geofencing, zip code, DMA, and day-parting. We serve dynamic creative content based on real-time triggers like weather, location of the car, time, and even a sports scoreboard. We also offer advanced tools for measuring ad effectiveness, including foot traffic, brand recall, and web/app conversion studies.

Some of Our Clients:

About Listing Files

  • Urban Reach: Our advertising platform appeals to a diverse audience. Whether they're commuters rushing to work, tourists exploring the city, or local residents going about their day, Firefly ensures your brand message reaches the right people at the right time.
  • High-Impact Locations: Firefly strategically positions smart screens in high-traffic urban areas, maximizing your brand's exposure. Whether it's pedestrians on the sidewalk or motorists on the road, our eye-level screens grab attention, ensuring your advertisements don't go unnoticed.
  • Discover Your Ad Results: Get clear and actionable data to measure your advertising's success. Understand the impact of your advertising with post-campaign reports

Ad Creation Services

1) Use Your Own Ad Creative: Check our creative specs and best practices here.

2) Choose Firefly’s Creation Services: Let us refine and adapt your key visuals or campaign materials to meet our display specifications. Please note that this service doesn't cover creating visuals from scratch; it's designed to optimize existing materials for our displays.

  • Static Image: $50

  • Motion Video: $100

Note: Prices are for additional ad creative services to enhance your campaign.

🎉 Get a creative boost for free! Benefit from our creative ad services on orders above $1,500.



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About Firefly

  • We are your essential partner in achieving impactful, targeted, and data-driven digital out-of-home (DOOH) advertising.
  • Our innovative platform employs high-resolution smart screens on taxis and rideshares across America's busiest cities - Austin, Boston, Chicago, Dallas, Houston, Las Vegas, Los Angeles, Miami, New York, San Francisco, Washington D.C., and more.
  • Understanding the unique challenges that small and medium-sized businesses (SMBs) and startups face, we're here to address them with precision-targeted ads that reach your ideal audience at exactly the right moment and right place
  • Coupled with advertising packages tailored to your specific needs, Firefly ensures your brand message resonates profoundly, creating lasting impressions in the vibrant and bustling landscapes of America's key cities.

Frequently Asked Questions

Which ad creative format is most effective?

We highly recommend the video or motion ad format for the following reasons:

  1. It's shared 2x more often than other content types, including static visuals.
  2. It produces 2.5x the impact of static displays.
  3. 80% of consumers remember a video ad they viewed in the past 30 days.

Sources: Wyzowl's State of Video Marketing Report 2022, The Perfect Media Group 2021, Ocean Outdoor 2017, Moving Walls.

Can I choose specific time frames for my ad to be displayed?

Absolutely! We can display your ads during specific intervals, such as between 07:00 - 09:00, after 20:00, or exclusively on weekends. Just specify your desired timings in the "Campaign Objective" or "Notes" section when you proceed after clicking the "Buy Now" button.

I'm familiar with my customer demographics but unsure about the exact zip codes or neighborhoods to target. How should I proceed?

No worries! Just provide a brief in the "Campaign Objective" or "Notes" section before completing your payment, and we'll offer recommendations on where and when to best target your audience.

What's the recommended length for my video ad?

All motion ads adhere to a standard length of 8 seconds, as detailed in our specs & best practices document here.

Customer Reviews

5/5Based on 2 reviews
Sort by
Erdal ArabacıHead of Marketing at HubX
9 months ago
Fucimo has been a game-changer for our AI Assistant app Nova. They've made all OOH marketing options accessible, allowing us to reach our audience like never before. With Fucimo, we no longer need to rely on intermediate agencies for our OOH advertising journey. It's not just about billboards and newsletters; it's about expanding your marketing mix affordably, diversifying your reach, and growing your brand.
2 people find this helpful
İrem EribolChief of Staff at Ollang
8 months ago
Fucimo was instrumental in helping us launch our AI app in Los Angeles. They made it incredibly easy for us to explore different advertising options, and the whole campaign planning and buying process was wrapped up in just 2 days. It's real efficiency and accessibility at its best.
4 people find this helpful

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